Destination
Mixpanel
Perform deeper analysis and better understand user behavior by bringing enriched customer data from your data warehouse into Mixpanel
Sync enriched customer data to perform granular user and cohort analysis
Export your warehouse data to Mixpanel frequently and in a reliable manner
Go beyond event analysis and understand who the user is with enriched entity data
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Analytics use cases
Ideally, your data warehouse should serve as the true source of data that contains all of your customer data. When this is the case, using your warehouse as the source for your analytics platforms enables richer product-usage analysis. You can sync enriched data from your warehouse to create more granular segments as well as bring in data from your engagement tools. Additionally, you can ensure that your product and growth teams work with data that is always up-to-date and in the expected format.